YouTube Shorts Monetization – Is It Finally Worth It?

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YouTube shorts have exploded in short and captivating popularity-videos with less than 60 seconds, perfect for today's fast rolling world. But the big question remains:

Can creators really make money from shorts? And finally is your time worth it?

Let's break it.

What is YouTube Shorts monetization?

Monetization means making money from its content. In the past, the shorts did not pay much. The creators had to trust YouTube Shorts Fund, which offered limited bonuses to select videos. But things changed in February 2023. YouTube introduced ad revenue sharing to shorts. Creators can now get some of the ad recipe with ads shown between feed shorts.

How does it work?

To start making money from shorts, you need to be part of the YouTube Partner Program (YPP). Here is what you need:

  • 1,000 subscribers and
  • 10 million views of shorts in the last 90 days, or
  • 4,000 hours of clock in videos long in the last 12 months

Once accepted, YouTube puts ads between shorts, and the recipe is divided:

  • 45% go to creators
  • 55% remains on YouTube

This may seem small, but with millions of views, gains can rapidly increase.

Other Ways to Earn from Shorts

Monetization isn’t just about ads. Creators can now also make money through:

1. Brand sponsorships

Companies pay creators to promote their products in shorts. This can be very profitable, especially for influencers with the niche audience.

2. Affiliate Marketing

You can include affiliate links to your video descriptions. When viewers buy through your link, you get a commission.

3. YouTube Super Thanks

Fans can tip creators directly using Super Thanks — even on Shorts (in some regions).

Is It Really Worth It?

Here’s the simple truth:

  • YES, if you’re already creating short videos regularly
  • YES, if you have a growing channel and plan to stay consistent
  • MAYBE, if you’re expecting to earn a lot instantly

YouTube Shorts can be a great gateway to grow your channel and start earning. But unlike long-form videos, they require high volume and viral content to make serious income.

Pros of YouTube Shorts Monetization

  • Easy and quick to create
  • High potential to go viral
  • Access to ad revenue through the YouTube Partner Program
  • Opportunities for brand deals and sponsorships.

Cons of YouTube Shorts Monetization

  • Lower earnings per view compared to long-form videos
  • Requires millions of views to earn significant income
  • Revenue depends heavily on your niche and audience engagement
  • Shorts algorithm can be inconsistent and hard to predict.

Final Thoughts

YouTube shorts monetization is finally worth it, especially for consistent creators, ready for creative and adaptation. It cannot enrich you overnight, but it is a smart way to increase your channel, reach new audiences and do what you love. So if you are on the wall, now is a great time to enter. The platform is evolving - and the shorts are here to stay.

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